Arcadia’s GoodWheat pasta to launch in May

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Arcadia Biosciences plans to launch five stock-keeping units of fiber-rich GoodWheat pastas at retail in May, hoping the move into consumer packaged goods changes the trajectory of its struggling stock price.

The GoodWheat pastas contain proprietary GoodWheat grain as the sole ingredient to provide four times the fiber of traditional pasta and 9 grams of protein per serving without sacrificing taste, according to the company, which also offers specialty wheat ingredients under its GoodWheat portfolio to food manufacturers and processors.